What if spending more on your staff is the fastest path to a more profitable restaurant?
Jon Murray washed dishes at Applebee’s and spent six years in music before rising to Chief Restaurant Officer at Indigo Road, running more than 20 concepts on someone else’s terms. Then he walked away to build Noko and Kase in East Nashville on a people-over-profit model most operators would call reckless.
In this conversation, we get into why he hands 5.5% of sales back to his team, how four-day workweeks and free therapy dropped his turnover to 15% in an 80% industry, and why he believes loving your people is the real driver of margin.
If you think you can’t afford to treat your people well, this one will change the math.
That’s Jon Murray. To learn more about Noko and Kase, visit nokonashville.com.
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Free 5-Day Restaurant Marketing Masterclass – This is a live training where you’ll learn the exact campaigns Josh has built and tested in real restaurants to attract new guests, increase visit frequency, and generate sales on demand. Save your spot at restaurantbusinessschool.com




