Blog Posts
Sava Farah: Value Pricing Is Killing Your Restaurant
What if the reason you can’t make payroll is that you’re still trying to compete on value? Sava Farah fled communist Albania at five, landed
The Takeaway: How Guests Decide Where to Eat
What if your website is costing you first-time guests before they ever walk in? The people on your homepage are shoppers. Most of them have
Ed Harris: Great Food Won’t Save Your Business
What if the reason nobody is walking through your door has nothing to do with what’s on the plate? Ed Harris won Chopped, spent five
The Takeaway: Build a Club, Not a Loyalty Program
What if your loyalty program is the reason your guests feel nothing? Punch cards and points reward a transaction. Guests want to belong to something,
Brianna Keefe: Stay In The Weeds Longer Than You Want
What if you have to go deeper into the day to day before you can ever get out of it? Brianna Keefe spent her entire
How to Raise Menu Prices Without Losing Customers
What if the guest you’re pricing around doesn’t exist? Across tens of thousands of guest reviews, nobody has ever complained about paying too little. What
Ami Kassar: You Gave Away Equity for Nothing
What if the reason you gave away a piece of your restaurant is a myth you never bothered to test? Most operators believe banks will
The Takeaway: Your Guests Didn’t Leave. They Forgot You
What if your regulars didn’t leave you? What if they just forgot you exist? Most operators spend the year buying strangers while the people who
Sava Farah: Value Pricing Is Killing Your Restaurant
What if the reason you can’t make payroll is that you’re still trying to compete on value? Sava Farah fled communist Albania at five, landed
The Takeaway: How Guests Decide Where to Eat
What if your website is costing you first-time guests before they ever walk in? The people on your homepage are shoppers. Most of them have
Ed Harris: Great Food Won’t Save Your Business
What if the reason nobody is walking through your door has nothing to do with what’s on the plate? Ed Harris won Chopped, spent five
The Takeaway: Build a Club, Not a Loyalty Program
What if your loyalty program is the reason your guests feel nothing? Punch cards and points reward a transaction. Guests want to belong to something,
Brianna Keefe: Stay In The Weeds Longer Than You Want
What if you have to go deeper into the day to day before you can ever get out of it? Brianna Keefe spent her entire
