Blog Posts

Why Legacy Brands Are Dying: Matt Egan on Surviving the New Era
What if your $10 chicken taco isn’t competing with food—it’s competing with feeling? Matt Egan didn’t just open restaurants—he staged immersive experiences. Drawing from a

Office Hours: Your Landlord Is Your Most Dangerous Business Partner
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants

No days off to true independence: Paul Denamiel on Drawing the Line
What happens when the dream starts to feel like a trap? For Paul Denamiel, chef-owner of Le Rivage, the pandemic forced a reckoning. After decades

Fail Hard, Build Slow: Henry Rich on Long-Term Strategy and the End of Easy Wins
What if your biggest failure was the reason your next move actually worked? That’s the story of Henry Rich—former candy entrepreneur turned neighborhood restaurateur—who’s spent

Office Hours: Your Menu Isn’t Too Long…It’s Too Lazy
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants

The Case for Quitting: Kevin Tien on Success, Sacrifice, and Starting Over
Could you quit at the top of your game–just as your dreams were coming true? At the height of critical acclaim, Kevin Tien walked away

Forget the Dining Room: Neal Fraser’s Profitability Playbook
What if the true path to restaurant profitability is rethinking our business model entirely?Close to a decade ago, today’s guest changed the way I saw

Office Hours: Discounts Are a Tax on Weak Storytelling
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants

Why Legacy Brands Are Dying: Matt Egan on Surviving the New Era
What if your $10 chicken taco isn’t competing with food—it’s competing with feeling? Matt Egan didn’t just open restaurants—he staged immersive experiences. Drawing from a

Office Hours: Your Landlord Is Your Most Dangerous Business Partner
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants

No days off to true independence: Paul Denamiel on Drawing the Line
What happens when the dream starts to feel like a trap? For Paul Denamiel, chef-owner of Le Rivage, the pandemic forced a reckoning. After decades

Fail Hard, Build Slow: Henry Rich on Long-Term Strategy and the End of Easy Wins
What if your biggest failure was the reason your next move actually worked? That’s the story of Henry Rich—former candy entrepreneur turned neighborhood restaurateur—who’s spent

Office Hours: Your Menu Isn’t Too Long…It’s Too Lazy
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants