Blog Posts

Fun Is Non-Negotiable: Andy Shallal on Culture, Crisis, and Building Restaurants That Save Lives
What if the only way to build a restaurant worth running was to make it fun—even in crisis? Andy Shallal didn’t set out to be

Restaurateur Will Guidara on Delivering Unreasonable Hospitality
World-famous restaurateur Will Guidara is back with his latest project — and it’s not a restaurant, it’s a book. Will was made famous by the

Office Hours: Firing Isn’t Failure; It’s Maintenance
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants
From Trauma Surgeon to Taco Tycoon: Mohammad Farraj on Risk, Reinvention, and Experience-First Growth
What if the stable path isn’t the right one? Mohammad Farraj was on track to be a trauma surgeon. Instead, he left medicine to launch

Why Legacy Brands Are Dying: Matt Egan on Surviving the New Era
What if your $10 chicken taco isn’t competing with food—it’s competing with feeling? Matt Egan didn’t just open restaurants—he staged immersive experiences. Drawing from a

Office Hours: Your Landlord Is Your Most Dangerous Business Partner
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants

No days off to true independence: Paul Denamiel on Drawing the Line
What happens when the dream starts to feel like a trap? For Paul Denamiel, chef-owner of Le Rivage, the pandemic forced a reckoning. After decades

Fail Hard, Build Slow: Henry Rich on Long-Term Strategy and the End of Easy Wins
What if your biggest failure was the reason your next move actually worked? That’s the story of Henry Rich—former candy entrepreneur turned neighborhood restaurateur—who’s spent

Fun Is Non-Negotiable: Andy Shallal on Culture, Crisis, and Building Restaurants That Save Lives
What if the only way to build a restaurant worth running was to make it fun—even in crisis? Andy Shallal didn’t set out to be

Restaurateur Will Guidara on Delivering Unreasonable Hospitality
World-famous restaurateur Will Guidara is back with his latest project — and it’s not a restaurant, it’s a book. Will was made famous by the

Office Hours: Firing Isn’t Failure; It’s Maintenance
I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants
From Trauma Surgeon to Taco Tycoon: Mohammad Farraj on Risk, Reinvention, and Experience-First Growth
What if the stable path isn’t the right one? Mohammad Farraj was on track to be a trauma surgeon. Instead, he left medicine to launch

Why Legacy Brands Are Dying: Matt Egan on Surviving the New Era
What if your $10 chicken taco isn’t competing with food—it’s competing with feeling? Matt Egan didn’t just open restaurants—he staged immersive experiences. Drawing from a