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Josh Kopel | Award Winning Restaurant Consultant

The Takeaway: The Myth Keeping Busy Restaurants Broke

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What if putting your guests first is the reason your packed restaurant still can’t pay its bills?

Plenty of operators run full dining rooms all weekend and are broke by Monday. Hospitality runs on stability, and stability starts with profit built into the model.

In this takeaway, I break down how one audit took a restaurant from 3% to 16% profit, why you should benchmark against every place your guest might spend the same night, and how moving one menu section made entrees outsell burgers four to one.

If you’re busy and still not making money, your menu is the first place to look.

That’s this week’s takeaway. To build the marketing team that raises check averages without discounting, visit restaurantbusinessschool.com.
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Also Read  Restaurants Technologies: Mastering the Art of Marketing

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