Josh Kopel | Award Winning Restaurant Consultant

Restaurant Consultant: Unveiling the Myth of Johnny Ray Zone

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Restaurant Margins

What’s it take to become an overnight success? The short answer is years of dedication and hard work.

5 Day Restaurant Profitability Challenge

Chef Johnny Ray Zone took Nashville hot chicken, an obscure regional dish, and turned it into an international institution. The guy is a hot chicken mogul selling out 1,000’s of sandwiches a day, setting his own rules with the delivery companies and partnering with Post Malone on new promotions.

I looked to him for inspiration when I opened my own fried chicken joint but I did it for money and never achieved the level of success that he has.

Why?

Because it’s his authenticity that has made him a star. Zone walks the walk and, in today’s conversation, he walks me though his path to greatness.

5 Day Restaurant Profitability Challenge

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