Nick Wong & Lisa Lee: We Opened at 40 on Purpose
08/21/2026
What if the smartest thing you can do for your restaurant is refuse to rush it? Nick Wong spent twenty years in kitchens like Momofuku
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Nobody Is on Social Media to Find Their Next Restaurant. Here’s How to Make Them Find You Anyway.
08/18/2026
Social media is a low-intent platform. Nobody is scrolling Instagram looking for their next restaurant. The soap opera content framework tells three stories over six weeks: purpose, product, and people. Then a simple DM strategy converts engagement into 200 to 500 additional covers per month at a 20% conversion rate for zero dollars.
Dave Shah & Camilla Caremoli: One Unforgettable Restaurant Beats Twenty
08/18/2026
What if the operators most likely to build something unforgettable are the ones who have never run a restaurant? Dave Shah and Camilla Caremoli had
Hamed Mazrouei: Thin Margins Are a Lie
08/14/2026
What if the thin margins crushing your restaurant aren’t the industry’s fault at all? Hamed Mazrouei came into restaurants as a total outsider. He built
You’re Offering Gift Cards. You Should Be Selling Them. Here’s the Difference.
08/11/2026
Gift cards redeem at an 80% rate. That means a 20% bulk discount costs you nothing. Loveland Coffee sold $72,374 in gift cards. Black Flannel sold $20,000 on Black Friday alone. Urban Omni sold $35,000 to a list of 1,800. Here is the promise, pitch, remove, and return campaign that makes it work.
Hamed Mazrouei: Thin Margins Are a Lie
08/14/2026
What if the thin margins crushing your restaurant aren’t the industry’s fault at all? Hamed Mazrouei came into restaurants as a total outsider. He built
Ryan Volberg: Double Revenue Without New Guests
08/11/2026
What if the new customers you keep chasing are the reason your restaurant isn’t growing? Ryan Volberg has spent more than two decades building the
Adam Weisblatt: How Smaller Restaurants Win
08/07/2026
What if the smartest way to grow in a market full of closures is to keep every restaurant small? Adam Weisblatt co-founded Last Word Hospitality
Jon Murray: Get More Profit From Your People
08/04/2026
What if spending more on your staff is the fastest path to a more profitable restaurant? Jon Murray washed dishes at Applebee’s and spent six
Tobin Ellis: Your Labor Problem Is a Design Problem
07/31/2026
What if your biggest profit leak is hiding behind the bar, in the engine your guests never see? Tobin Ellis spent 30 years behind the
