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Josh Kopel | Award Winning Restaurant Consultant

Justin Egan on creating a scalable restaurant brand

In my humble opinion, the world has enough restaurants. What the world lacks are new ideas and, sometimes those ideas manifest themselves in the form of a new restaurant concept. Today we sit down with Justin Egan of Wing It On to discuss the big ideas behind the blockbuster brand. Justin walks us through the step by step strategy they’ve used to scale up regardless of market conditions by focusing on storytelling and precise targeting. 

For more information on Justin and Wing It On, visit https://www.wingiton.com/.

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

Jonathan Morse on scaling restaurant event sales

In any industry but, especially in ours, it’s vital to control the controllables. For most of us, sales is not one of the things we can control or even influence. But what if we could? Today we’re sitting down with Jonathan Morse, founder of TripleSeat, an event management software helping restaurant owners scale sales and create predictable revenue streams through events and catering. We’ll pair my winning strategies for generating event business with his software which makes it easy to close sales and book more business. At an average net of 30-35%, this event strategy could revolutionize your business. 

For more information on Tripleseat, visit https://tripleseat.com/.

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

Restaurant Consultant: Christian Page’s Brand Building Mastery

Over the years I’ve had the privilege of watching the surgical precision with which Christian Page takes stale restaurant brands and gives them new life. And what works for him in Los Angeles, Las Vegas, and even Hawaii can work for us too. Today we talk branding, marketing, and timing with one of the masters.

For more on Christian visit https://www.boombang.restaurant

Full Comp brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other shows:

Restaurant Marketing School

Industry Town Halls

Restaurant Consulting: Erkaya & Koutsioukis Challenge Industry Norms

What do I preach on this show? Business fundamentals and proven tactics, tools, and strategies that provide repeatable results. Today, we throw all of that out the window. Meet Ahmet and Anastasia of Mandolin. This married couple listened to their gut and shot from the hip and, over the last 13 years, created an iconic brand so powerful it’s become bicoastal. We’re discussing how to build a community, a business, and a marriage out of love of culture and each other.

For more information on Mandolin, visit https://www.mandolinmiami.com.

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other shows:

Restaurant Marketing School

Restaurant expert videos & webinars

Restaurant Financing: Unlocking Success with David Scott Peters

“It’ll all your fault.” You hear those words internally every single day. I think we all do.

We run at such a quick pace that there’s rarely time to celebrate the wins as we run from problem to problem.

But there’s good news on the other side of that coin. David Scott Peters believes that in owning our role as owners and operators we can become the solution to every problem we face and today he lays out a clear path to delegate, manage operators and create accountability within our teams.

You can pick up his book The Restaurant Prosperity Formula wherever books are sold.

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Free Download: 5 Steps to Achieve a 15% Net Profit

We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:

FULL COMP

Restaurant Marketing School

The Playbook

Industry Town Halls

Restaurant Labor Cost: Jordan Boesch’s Insights on Overcoming the Labor Crisis

If someone was to ask me what is the most common issue that comes up for today’s restaurant owner or operator, it would be labor. Finding great people, effectively managing that talent, and retaining those individuals sits at the forefront of our minds. Few industry experts have a more unique vantage point to our labor crisis than Jordan Boesch. Jordan is the founder of 7Shifts, a labor management tool revolutionizing the way we onboard, manage, and retain our teams. Today we sit down with Jordan to discuss what’s working for his restaurant clients and how to get the most out of our scheduling software. 

For more information on 7Shifts, visit https://www.7shifts.com/.

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

Restaurant Email Marketing: Lessons from FULL COMP Season 1

Picking a favorite episode from season one would be like a parent picking a favorite child. Having said that, I do favorite lessons. Here are my top three from Shawn Walchef, Josh Holtzman and Sam Marvin.

We’ve have much more planned for Season 2 which begins October 6th.

Be sure to tune in next week for the Season 2 premier featuring Jon Taffer.

Check Our Restaurant Marketing Strategies to Boost your Sales.

Restaurant Marketing: Kim Freer’s Mastery Insights

Marketing is this big, intimidating thing for most of us. For many of us, Rastaurant marketing starts and stops with social media. For many more of us, we aspire to have the time needed to even get that far. That’s why I thought it would be incredibly valuable to chat with Kim Freer. Kim Freer is the Chief Marketing Officer of Wetzel’s Pretzels, an old brand innovating in very new ways. Today we discuss what marketing looks like in practical application–outside of social media–and how it can have a transformative impact on our restaurants.

For more information on Wetzel’s Pretzels, visit https://www.wetzels.com.

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other shows:

Restaurant Marketing School

Restaurant expert videos & webinars

Ellen Yin on Building an Unbreakable Restaurant Culture

I believe restaurants have always had a pervasive culture, albeit at times not the healthiest culture. Restaurateur Ellen Yin is out to change that and she’s leading by example. Today we sit down to discuss her unorthodox path through the industry and how in breaking the mold, she’s developed the formula to heal our industry. 

For more information on Ellen and her restaurant group, visit https://highsthospitality.com/.

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

Restaurant Profitability: Unveiling the Power of a Little Something Extra

As you know, I've coached hundreds of restaurateurs to scale profitability through effective marketing and optimizing operations. These bonus episodes serve as mini-coaching sessions where I provide you with quick lessons to help you achieve the same amazing results without spending a dollar on marketing and advertising. Enjoy!

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.We have a lot more content coming your way! Be sure to check out our other content:

⁠⁠Yelp for Restaurants Podcasts⁠⁠

⁠⁠Restaurant expert videos & webinars⁠

Restaurant Consultant: Unveiling the Myth of Johnny Ray Zone

What’s it take to become an overnight success? The short answer is years of dedication and hard work.

Chef Johnny Ray Zone took Nashville hot chicken, an obscure regional dish, and turned it into an international institution. The guy is a hot chicken mogul selling out 1,000’s of sandwiches a day, setting his own rules with the delivery companies and partnering with Post Malone on new promotions.

I looked to him for inspiration when I opened my own fried chicken joint but I did it for money and never achieved the level of success that he has.

Why?

Because it’s his authenticity that has made him a star. Zone walks the walk and, in today’s conversation, he walks me though his path to greatness.

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Want to streamline your front-of-house operations and increase sales? Head over to http://restaurants.yelp.com/fullcomppodcast to claim your free page and learn more about these powerful tools for your business.

Restaurant Consultant: Clint Hughey’s Community Impact Strategies

Snooze is a breakfast joint like many others but with a few key exceptions. Today’s guest, Clint Hughey, is one of those exceptions. Clint is Snooze’s Director of Impact and works to strengthen the bond between Snooze, its team, and its community. I think most of us take the entrepreneurial leap to create a greater impact in the lives of others, today we sit down with a subject matter expert to learn how to maximize those efforts.

For more information on Snooze and their programs, visit https://www.snoozeeatery.com/.

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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other shows:

Restaurant Marketing School

Restaurant expert videos & webinars

FREE DOWNLOAD

Leverage Digital Media to Drive Traffic to Your Restaurant

This free (and highly detailed) guide will outline how to tell your story in the most compelling way possible and how to share that story with the masses.

(Yep, even if you’re not a “tech” person!)

FREE DOWNLOAD

Lead Your Team Instead of Managing Them

This free (and highly detailed) guide will give you everything you need to know to build and lead a world class team from scratch, ensuring you work less and earn more. (Yep, even if you know nothing about leadership.)

FREE DOWNLOAD

Ready to Optimize, Manage and Grow Your Restaurant’s Profit Margin But Not Sure Where to Start?

This free (and highly detailed) cheat sheet will give you everything you need to know to set up your restaurant to maximize profitability. (Yep, even if you’re not a “business” person!)

Free 5-Day Marketing Masterclass

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5 Day Restaurant
Marketing Masterclass

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Get the tactics, tools, and strategies you need to scale your restaurant’s profits by 15% — in just five days.

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